It's a moment not a single Welshman in the 74,500 strong Millennium Stadium crowd will forget - the day Wales stood still and, did it really happen like this, the All Blacks backed down?
'Patriotic Games' reminds you just exactly what happened this time last year when Warren Gatland's Wales team famously refused to move in response to the New Zealand 'haka' before their historic 2008 Invesco Perpetual Series clash and, even better than that, allows you to relive the very moment yourself.
The Welsh Rugby Union has created a new online gaming experience which allows you to put yourself into captain Ryan Jones' ample shoes and stare down your opponents.
All players are in with the chance of winning a pair of tickets to Wales' clash with Australia this November, a signed jersey or a year's membership of the WRU Supporters club.
Click the following link and enter the world of the international rugby star, look into the eyes of your opponent and resist the temptation to back down - he who stares longest wins: www.patriotic-games.co.uk
The WRU has launched a campaign to create a long term legacy for Welsh club rugby by highlighting the advantages of volunteering. Rhian Edwards, a volunteer at Seven Sisters, has enjoyed many benefits of her volunteering at a grassroots rugby club including being part of the Rugby World Cup volunteer workforce after being nominated by the WRU - and the WRU is asking for more people to develop their 'Welsh rugby roots'.
Wales head coach Warren Gatland and captain Sam Warburton say their first prioirty on Sunday in the opening game of the World Cup is to win against Uruguay and not get overly concerned with points difference.
With only days to go until the biggest rugby competition in the world begins, rugby fans visiting Cardiff this autumn will be able to enjoy a special display at National Museum Cardiff as part of the celebrations surrounding the Rugby World Cup.
Geraint John has taken up the new role of WRU elite coach development manager having arrived in Wales last week. WRU TV caught up with him at the WRU rugby department's strategy day at the Millennium Stadium.
The entire Welsh Rugby Union Rugby Department gathered at the Millennium Stadium earlier this week where WRU Head of Rugby Josh Lewsey looked back on a year where structural and strategic changes have seen significant progress made
The Welsh Rugby Union has released a specially produced video to spearhead a new campaign to help promote the values of rugby union. The video, entitled Let us Play underpins the WRU rugby department's philosophy - to engage, transfer and retain players, coaches and referees.