Martyn Williams, Jamie Roberts, Alun Wyn Jones, Jonathan Davies, Ryan Jones and Tom James in their Eden Park attire.
Wales rugby stars, including captain Ryan Jones and centre of attention Jonathan Davies, took time out of their busy schedules to attend a fashion photo-shoot at the Millennium Stadium for WRU official formalwear supplier Eden Park.
Eden Park unveiled their new autumn Winter collection for 2009 to Ryan Jones, Jonathan Davies, Martyn Williams, Jamie Roberts, Tom James and Alun Wyn Jones under flashing lights on the brand new national stadium pitch.
Former Welsh international John Bryant, who opened a new Cardiff Eden Park Store in April on the first floor at the Capitol Centre, was on hand to supply the clothes
"All our team suits are supplied by Eden Park and it really is top quality gear. Some of the clothes on show today would go well in my wardrobe and I have picked out a rugby top which John has kindly let me have," said Scarlets centre Davies, who makes his first Millennium Stadium start this Saturday in the Invesco Perpetual Series clash with Argentina.
"The squad had a rest day today, so we were available to take an hour or so out to help out Eden Park. But we are straight back into training tomorrow to continue preparation for the Pumas."
Eden Park, the Paris-based, rugby inspired fashion brand, were photographing the players modeling the brand's latest collection of stylish men's suits, shirts, jackets, rugby shirts and V-neck jumpers.for a PR and advertising campaign to run in Wales ahead of the 2010 RBS 6 Nations.
"The new range of gear is in our shop now. We opened in the Capitol Centre in April and things really have been going well for us," added Bryant, the former Pontypridd and Celtic Warriors centre, who was capped by Wales against Romania in 2003.
"The Wales players have all been really helpful and Jamie Roberts, who is the official Cardiff Eden Park ambassador, certainly wears the range well."
Eden Park was founded by French international rugby player Franck Mesnel in Paris in the 1980s and is now distributed to retailers world-wide.
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Both Bargoed and Swansea were seeking their first win of the Principality Premiership season this afternoon. It proved a fruitful day for the hosts - not only did they win, but Bargoed claimed a try bonus point.
Cardiff managed to keep their unbeaten record at home intact, but only just as Bridgend made them work extremely hard before the Blue and Blacks secured a hard fought Principality Premiership win at the BT Sport Arms Park last night.
Former Wales back row Andy Powell gives a guided tour of The Wern, home of Merthyr RFC, who are determined to prove a lot of people wrong and make their mark in their first season in the Principality Premiership.
Wales Sevens head coach Gareth Williams looks back on the Rio Sevens success where he helped GB win silver. He believes the successful campaign is a huge boost to his Welsh squad as they prepare for another World Series, as WRU TV's Graeme Gillespie discovers
British and Irish Lions head coach Warren Gatland will be heading back home to take on the All Blacks next year where for him, success for 2017 is all about going to New Zealand and winning a Test Series.
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Llandovery made it three in a row when they defeated Aberavon in the final of the National Foster's 7s at BT Sport Cardiff Arms Park on Sunday. On another eventful day of sevens, Newport claimed the Plate and the Dragons won the women's crown
Last week saw Cardiff welcome players from around the world for the 21st Golden Oldies Festival. The tournament features players over 35 years of age, and this year's event saw a select few represent the WRU in a 'friendly' against the Wooden Spoon.
Wales Under 18 captain Callum Bradbury is delighted to have seen his side claim a narrow 18-17 victory against a strong SA Schools 'A' side to end the three-match Under 19 International Series in South Africa on a high note.
The Wales U18 squad spent an emotional day in the drug-riddled townnship of Hout Bay. Hout Bay Warriors President Fred Johannes said the visit was 'the talk of the town' and will dream about the day everyday for the rest of his life.
RGC 1404's new head coach Mark Jones is hoping to build 'something special' in north Wales and is already looking forward to the development region participating in the Principality Premiership for the very first time.