Gareth Jenkins will lead Llanelli into next season with only one thing on his mind - the elusive Heineken Cup trophy.
Jenkins has coached the Scarlets to two European semi-finals in the last three years and won the Welsh Cup and Welsh/Scottish League along the way, but he won't rest until he's taken the next step.
"We came 'so close and yet so far' for the second time last season and we all feel it's time to take that extra step," said Jenkins, the longest serving and most succesful coach in Welsh club rugby.
"Two European semis in three years is an almighty achievement, but that Cup final spot has been elusive for us so far.
"Personally, and I know this is true for the rest of the coaching staff, winning the Heineken cup is the one achievement that still eludes us and we feel it's a tournament that a great club like ours should be winning. It
would be the icing on the cake of a great period of success for Llanelli if
we could do it."
Jenkins has brought in Wales prop Iestyn Thomas from Ebbw Vale and centre Matthew Watkins from Newport to strengthen his squad for the new onslaught on Europe, but he feels the nucleus is there at Stradey Park to win the biggest prize.
"We have a similar side this season to the one that did so well last. We have two new recruits in Iestyn and Matthew and we can only get stronger."
But the Llanelli coach believes this year's draw gives them every chance of qualifying out of their pool.
"We are up against three sides that we know, Glasgow from the Welsh/Scottish League, Bourgoin from beating them both home and way in Europe two season's ago and Sale from watching their campaign against Pontypridd in the PARKER PEN Sheild last year.
"Glasgow at home is a good game to kick-off the campaign. We will be
favourites to win that one, especially as it is at Stradey Park, but we must protect against the kind of slip that saw us lose to Gloucester in the first round in 2000."
Jenkins also has some final words of wisdom for Welsh club colleagues
Neath, who face the might of Leicester Tigers in their first round match,
and Llanelli know all about the Heineken Cup champions from last season's campaign.
"The game of the first round has to be Leicester's visit to the Gnoll against Lyn Jones' Neath," said Jenkins.
"It's a massive draw for them but if there is one side in Wales with the
wear-with-all to take them on, it's Neath. They won't make the mistake of
giving Leicester too much respect.
"The Tiger's may be the reigning champions but we showed last year when we beat them and ran them close on two other occasions that there is a way to win.
"When they came to Stradey we won by intimidating them out of their game plan, that's exactly what Neath will try to do and good luck to them."
School club hub officers in schools throughout Wales are enriching lives by helping pupils to engage more with their education, their community and improve their own outlook on life and future prospects by improving confidence and developing skills such as leadership.
WRU chief executive Martyn Phillips, WRU chairman Gareth Davies and Dragons chief executive Stuart Davies discuss the historic intentions of the governing body to assume operational control of the Newport Gwent Dragons, with a targeted completion date of 1st July.
Equal access to facilities and resources at St Helen's has seen Swansea Women flourish since being welcomed with open arms last July. Swansea RFC chairman Stephen Hughes and women's captain Siwan Lillicrap are delighted to see rapid progress being made on and off the pitch.
Young referee Ben Breakspear is making rapid strides as a referee. In just over a year he has gone from officiating a college game to being a touchline official during last weekend's RBS 6 Nations clash between Wales and Ireland at Principality Stadium.
Grand Slams, Triple Crowns and British and Irish Lions tours - Sir Gareth Edwards did it all. But what are his favourite moments in what was an amazing career? WRU TV finds out - along with his favourite players of today in the third and final instalment of our series with the greatest rugby player ever.
JPR Williams, Gerald Davies and Mervyn Davies were among those in the Welsh ranks when Sir Gareth Edwards began his international career against France nearly 50 years ago, but who was the player who took the young scrum half under their wing?
Wales head coach Rob Howley and captain Alun Wyn Jones are expecting a physical battle against France on Saturday but both are hoping for another impact from the bench as the men in red chase a top-four world ranking.
It's nearly 50 years since the great Sir Gareth Edwards made his debut as a youngster for Wales against France in Stade Colombes. In the first of a series, WRU TV discovers he pocketed a 'special momento' from the game - something he still has today.