The new-look PARKER PEN CHALLENGE CUP kicks-off on Friday with 1998 Heineken Cup champions Bath Rugby first into the action with their trip to GR.A.N. Rugby Parma on Friday night.
The 32 teams from eight nations taking part will be involved in a knock-out tournament consisting of home and away matches for all rounds up to the finals of the PARKER PEN CHALLENGE CUP and the PARKER PEN SHIELD at the end of May.
"We are now in the seventh season of a competition that has grown in stature and pre-eminence with each passing year and the new format for this season's tournament is designed to revitalise the competition," said ERC Chairman, Jean-Pierre Lux.
"The new format, of home and away matches, promises to provide some outstanding and highly competitive matches over the months ahead.
"Scotland are represented for the first time by the newly formed Borders team and are one of the 32 teams bidding to match the achievements of Bourgoin, Colomiers, Montferrand, Pau, NEC Harlequins and Sale Sharks in winning one of European club rugby's premier tournaments.
"There is also the added incentive of the PARKER PEN CHALLENGE CUP winners automatically qualifying for next season's Heineken Cup tournament when the final is staged on the last weekend of May, 2003."
The 16 unseeded teams are home in the first leg of Round 1 - seeded Bridgend perhaps drawing the shortest short straw by having to travel to Pau.
It all adds up to Bridgend players avoiding black cats like the plague but bad luck continues to haunt them this season.
"We're not having the best of luck," said former Wales wing and Bridgend Chief Executive Adrian Hadley.
"We've been hit by injuries to a couple of key backs, we play Leinster with all their internationals when everyone else gets their B team - and then we're drawn against Pau of all teams!
"But we just have to get on with it. We've all been to France before - we know what to expect."
Bridgend are coming off a poor performance against Cardiff, and Hadley is frustrated by his side's inability to score tries.
"Last season we were scoring tries all over the place, but getting beaten up front," he said.
"On Saturday, we hammered the Cardiff scrum and did well in the lineout but we didn't threaten out wide.
"Winning becomes a habit, but so does losing. We've got a lot of quality players out there - it's just a case of putting it all together on the field."
Key Bridgend players Sililo Martens and captain Gareth Thomas suffered knocks against Cardiff but Hadley expects both to be fit for the Pau match.
After two years in the international wilderness, Adi Taviner is hoping to make up for lost time when she takes part in her second Women's Rugby World Cup which kicks off in Paris next Friday where Wales take on hosts, France.
The WRU's Women and Girls legacy events - #TRY OUR GAME have proved popular this week with current players and newcomers to the game learning new skills and picking up tips from national squad players.
We caught up with Shona and Ellie from the Wales women team ahead of the start of the Women's Rugby World Cup in Paris next month at a recent women's training session to encourage and promote more women and girls to try their hand at rugby. #tryourgame
The Women's Rugby World Cup warm-up clash between Wales and USA proved bittersweet for centre Elen Evans. Despite being one of the star performers on the day on her 50th Test appearance, USA edged home 10-7 at Cross Keys.
Wales completed their Junior World Championship campaign with a victory over Samoa. Team manager Mark Taylor and No 8 James Benjamin reflect on a tournament which saw Wales win three games and lose two.