Wales hearts were broken after France clinched a last-gasp draw in the second pool game in the final round of the IRB World Series Emirates Airline Cardiff Sevens at the Millennium Stadium.
The host nation had the perfect start when Emyr Lewis shrugged off two tackles and skipped down the line to crash over.
They then extended their lead when Craig Richards carved open the French defence to register the second try of the match. Arwel Thomas improved as Wales raced into a sizeable 12-0 lead.
However, France exerted considerable pressure in the second period and were rewarded after Jerome Daret produced a moment of magic to touch down.
And then in the last minute Wales were dealt a hammer blow when Sylvain Mottet blitzed through the Wales defence to draw the scores level.
Worse could have followed, but Benazech missed the conversion to secure victory for France.
WRU TV were on hand at the launch of a major new commercial deal with WRU and Mercedes-Benz South Wales (part of the Sinclair Group), which sees the family company become an official supplier to the Welsh Rugby Union
On the back of the recent Women's Rugby World Cup, the WRU has launched a revitalised Women's and Girls domestic seasonal structure, and the future is looking bright.
Go to www.wru.co.uk/tryourgame for more information
Roger Lewis talks to WRU TV at the announcement of a new £60 million Rugby Services Agreement (RSA) which provides a new and positive contractual relationship between the WRU and its four Regions for the next six years has been agreed.
The Welsh Rugby Union has announced a major new sponsorship deal with Gullivers Sports Travel which will make the UK's leading, and longest established, multi-sport tour operator, an Official Supplier for the rest of the decade.
Having taken part in seven World Cups as a player and coach, Liza Burgess hopes to go out in style this afternoon when Wales take on Australia in the Play-off for seventh and eighth place in the Women's Rugby World Cup in Paris.