Scott Quinnell took time out from Llanelli's tour of North Wales this week to issue a clarion call to Scarlets fans and rugby lovers throughout Wales.
The Wales and Llanelli captain has put Six Nations rugby to the back of his mind to lead his club's tour of rugby clubs and schools in North Wales - an initiative designed to spread the Stradey Park rugby gospel far and wide.
But, with tickets going on sale at Llanelli this week for their Heineken Cup semi-final date with Leicester Tigers and the news that the English champions are over-subscribed on their allocation of tickets already, Quinnell has decided to rally the troops.
" When you look up from the pitch to a sea of red in the stands it can really lift the team and we are going to need all the help we can get against Leicester," said Quinnell
" Even now, to know that tickets and the free coaches the club is providing are going like hot cakes boosts the atmosphere in training and helps our preparation.
" But to know that the whole of Wales will be behind us on the day will make a huge difference."
Llanelli have visited Tregaron, Aberystwyth, Dologellau, Bala and Wrexham and news that the club's free coach offer has been utilised in each town is a welcome boost with Mold, Llandudno, Conwy, Llangefni, Bangor, Caernarfon, Porthmadog, Pwllheli, and Bethesda to come.
Quinnell will be joined be the rest of Llanelli's stars and management throughout the week and he is relishing the change of pace the initiative has brought.
" We had lunch overlooking a picturesque lake in Aberystwyth, after receiving a tremendous reception from the kids and adults alike at the rugby club and school in Bala," added Quinnell.
" It's certainly a change of pace from the intensity of the Six Nations, but we're not talking about the match against England next week, just concentrating on enjoying the people we meet in North Wales.
" Rugby doesn't get the same exposure down here as it does in and around Stradey Park so it's nice to get out and listen to what the kids are saying.
" We've been teaching rugby skills and getting involved in Question and Answer sessions and it's a thoroughly rewarding experience."
Llanelli received 9,600 tickets from European Rugby Cup Limited for the match at the 30,000 capacity Nottingham Forrest ground on Sunday 28 April, but they will have first refusal on a further 2,400 tickets if demand is high.
Tickets are on sale to members-only this week with over 3,000 already gone, but they go on public sale next Tuesday 12 March at 9.30 am at Stradey Park or from the hotline number 0871 871 871.
" We want to make sure we take all of the 12,000 fans from Wales that we are allowed," said Llanelli commercial manager Ross Davies.
" If we don't take all those tickets they will undoubtedly go to Leicester fans and we don't want to be outnumbered in the stands.
" However, early indications tell us that will not happen. When tickets went on sale to members last Tuesday we had queues outside the ground from 7.00 am and it was taking three hours to get to the front.
"Tickets are going fast and the message to anyone in Wales wanting to see the biggest club match of the season so far is, get on the phone or down to Stradey Park next Tuesday or be disappointed."
Prices are pounds 30 (limited), pounds 25 & pounds 15, they can be purchased by non-members from Tuesday 12th March and will be sold on a post code basis in person or call 0871 871 8088.
The Stradey Park Tetley village will be located at the Boots Athletic Ground (approx 400 yards from the ground) and will have bars, music, food and lots of atmosphere.
Porthcawl recently received a WRU facilities grant and funding from Natwest RugbyForce in order to give their changing rooms a facelift. This came after receiving £10,000 in a WRU facilities grant last year to tarmac their car park. The improvements have already helped to make the club more accessible, not only for their own members and players but for the whole community.
The Welsh Rugby Union has launched a new, accredited Safeguarding and Protecting Children course - funded by the WRU and delivered in partnership with Sport Wales and the NSPCC - fo rugby club volunteers around Wales.
The SWALEC semi-final draws threw up some mouth-watering clashes in the Cup, Plate and Bowl as the 12 teams aim for the Millennium Stadium Finals Day. All the semi-finals are to be played on the weekend of April 12.
Welsh whistler Rhys Thomas continues to scale the heights of the game as he prepares to be an official in this weekend's Hong Kong Sevens tournament, undoubtedly the showpiece event on the World Series calendar.
Wales International Ian Evans and Wales and Lions legend Scott Quinnell swapped rugby balls for paint pots at Tonna during the RBS 6 Nations. They surprised club players with a special clubhouse makeover to launch NatWest RugbyForce 2014 - a programme developed in partnership with the WRU to make rugby clubs stronger businesses by improving and renovating their facilities with the support of volunteers and the local community.
Fresh from claiming the Bowl honours in Tokyo last Sunday, the Wales Sevens squad have settled into their routine as they prepare for this weekend's Hong Kong tournament where Iolo Evans is aiming high, as WRU TV's Graeme Gillespie discovers.
The Welsh Rugby Union has recently teamed up with Prostate Cymru to help the charity launch its latest campaign to raise awareness of the disease. Members of the Wales squad helped produce a short video and promotional material for the campaign titled 'The Best Defence - is to know the FACTS'.