Leigh Halfpenny and George North are starring in a new rugby advert hitting television screens next week.
Wales rugby boss Warren Gatland has become notorious for imposing a brutal training regime on his Grand Slam winning players and the international duo are featured undergoing some gruelling sessions of their own.
Blues full-back Halfpenny's ad is reminiscent of actual footage released last year, which showed the Wales squad sprinting on a frozen beach at their pre-RBS 6 Nations Championship training camp in Gdansk, Poland.
Halfpenny shot his item on a beach in Rest Bay, Porthcawl and was asked to race a galloping horse as the film director pits man against beast to symbolise the physical conditioning required for a modern athlete to compete at the very highest level.
Scarlets wing North journeyed to a Caerphilly mountainside (Coed-y-Wenault) where he is depicted carrying tree trunks across the forest laden landscape.
The ads are the first two in a four film series which will later see fellow Scarlet Rhys Priestland and Dragons flanker Dan Lydiate training in their own unique environments.
The players are featured as part of a campaign encouraging fans to support their national side at the Millennium Stadium this November, as they attempt to re-create last season's Grand Slam glory starting with the Dove Men Series against Argentina, Samoa, New Zealand and Australia.
"We are the reigning RBS Six Nations Champions and all four of the teams visiting Wales this Autumn will be looking to knock us off our perch," said Welsh Rugby Union Commercial Head, Craig Maxwell.
"This campaign is all about showing just how hard the players have worked to get where they are and reminding the fans that the players need them now as much as they have ever done.
"We have the chance to host Southern Hemisphere teams back on home soil, after with spending a lot of last season away in New Zealand and Australia.
"The coaches will prepare this Wales team as well as ever, with another gruelling trip to Poland already planned before that first match against the Pumas.
"We are sure everyone is excited in seeing Samoa, Argentina, New Zealand and Australia at the Millennium Stadium and are ready and willing to get behind Wales again for a new season of international rugby.
"This marketing campaign aims to show the players in a way no fans have seem them before, preparing for the autumn in their own unique ways using the amazing countryside of Wales as a backdrop. We hope the images will inspire fans to support the team across the four matches.
"We know what it will mean to this side to get a Southern Hemisphere scalp to go with last year's Grand Slam and they won't want to lose a single game in the series.
"They will be putting the hard work in and we hope we have reflected that with this advertising campaign and we hope that it reminds the nation that the players both need and deserve our support."
The strapline for the campaign is 'Our Land, Our Way' and is designed to inspire the whole of Wales to get behind its national side.
Principality Stadium will host the UEFA Champions League Final in six weeks' time. WRU chairman Gareth Davies, Football Association of Wales chief executive Jonathan Ford and Ambassador Ian Rush joined young sports fans at the trophy arrival at the venue to celebrate the magnitude of the event on Saturday 3rd June (kick-off 19.45).
British and Irish Lions captain Sam Warburton is looking forward to bringing together players from Ireland, Scotland, England and Wales for the biggest challenge of their careers - a series against world champions, New Zealand.
For the fifth year running, Wales referee Nigel Owens will be in charge of proceedings at Judgement Day V at Principality Stadium. It promises to be 'extra special' for the Wales' favourite ref, as he will be making his 150th appearance in the league.
There will be no shortage of inside knowledge from Bowl Finalists Caerphilly and Amman United when they face each other on Sunday at National Finals Day. Caerphilly hooker Rhys Cleverly knows the Principality Stadium pitch better than most as a matchday groundsman, while Amman United can look to Wales' record try scorer Shane Williams for some helpful advice.
Two hundred and 40 teams competed in the inaugural Urdd WRU 7s held at Pencoed last week with Welsh internationals Steff Andrews and Jasmine Joyce impressed with the talent on display, as was Urdd chief executive, Sioned Hughes.
The countdown is on for Judgement Day V as tickets for the big day at Principality Stadium soar through the 50,000 mark. Players and coaches alike are bursting at the seams to play in the double header with Dragons coach Kingsley Jones claiming there is a 'real buzz' about the event.
WRU TV went behind the scenes when the four regions got together to test their skill set for the BBC's Scrum V Live rugby show, at the WRU National Centre of Excellene in the build up to Judgement Day V. Blues' Matthew Morgan was one of the stars of the show while the Dragons' Cory Hill proved a surprise package...the full set of results will be revealed on tv screens on matchday
Wales assistant coach Richie Pugh is confident his side can cause a few headaches in the Hong Kong Sevens this weekend. In a tough group, Wales kick off their campaign against New Zealand on Friday before playing Japan and Fiji, who are chasing their third consecutive Hong Kong title, on Saturday.
Bedwas had to overcome a stubborn Carmarthen Quins side before winning the Foster's Challenge Cup final in Bridgend with a 23-18 victory. Bedwas captain Nicky Griffiths pays tribute to his side who have claimed the club's first piece of silverware in the modern era.
Team coach Brett Davey is aiming to keep his unbeaten run in cup finals at Principality Stadium intact when his side take on Amman United in the WRU Bowl final, after he guided Caerphilly to a 20-14 win against Cilfynydd in the semi-finals.
Penallta are hoping to go one step further than last season when falling to Bedlinog in the WRU Plate Final. After a titanic struggle against Nant Conwy, they have given themselves a great chance, after a hard fought 18-13 semi-final victory.