The chants of Pooler, Pooler will be ringing out again at the top level of Welsh club rugby - and those running Pontypool are determined to stay in the big time after bouncing back from some dark days.
Two seasons ago the Gwent giants slipped out of the Principality Premiership and their future looked bleak, but they have climbed back up thanks to developing local talent and are determined to keep the plans in place to stay there for some time to come.
Club director Frank Stanton admitted it would be difficult when he spoke to the WRU Podcast: "We are delighted to be back after two years away, but things have moved on in the Premiership so we know we will be in for a tough season.
"However it is nice to be talking about going to Neath, Ebbw Vale and Cardiff rather than having the dogfight in division one again.
"We realise it is the 21st century now so we have to embrace regional rugby, we have to invest in youth and put those structures in place over the long term. We understood it would take at least two years to get into the Principality Premiership and now that we are back we are not going to turn our back on that strategy.
"We have a lot of good young players on board and hopefully we will develop ties within the region as well so those guys wil go on to the Dragons.
"There are a lot of new people at the club now so let's not look back at those dark days behind us but look forward - we have the structures in place now on and off the pitch we feel we have invested for the long term.
"Our aim having got here this season is to be here next season and hopefully have a consistent and sustainable level of rugby at Pontypool for however many years we can enjoy being up here.
"Over the last two years the history has added to the pressure - certainly in the minds of the supporters. We have not forgotten the history, for instance Graham Price is our new president from last season, but hopefully we can build on that into a new era of rugby within the regional set up.
"Having that sort of person involved - and former coach Ray Prosser watching in the stand - reminds the young players that the club has a great past and they can contribute to great times in the future.
"We feel that if we are going to remain a consistent force in the premiership then we need to combine youth and experience, but if we invest in youth now it will stop any yo-yoing back and forwards hopefully. We will not buy in big names only for it not to work on the pitch.
"We are off to a cracking start against Neath, for the supporters as well. After the two years we have been away we owe it to those guys as well, so we are looking forward to a good season."
The Welsh Rugby Union is forming a new Youth Board with a brief to help keep more young people involved in the game during their late teenage years and beyond. The first task of the fifteen strong Board will be to analyse and consider the issues which lead to a number of youngsters drifting away from the sport between the ages of 16 and 21. To apply visit www.wru.wales/youthboard
The Foster's Challenge Cup will involve the 12 Principality Premiership sides and will run during European and British & Irish Cup weeks, providing vital fixtures for the participating clubs and an opportunity for upcoming players to step up to semi-professional rugby and make a claim for starting places within the Premiership squads.
Eighty schools and colleges in Wales now have a full time rugby officer as part of the WRU's school club hub scheme. All of the school club hub officers recently gathered at the National Centre of Excellence for various workshops.
With Liam Williams forced out of the World Cup through injury, lock Luke Charteris and Skills Coach Neil Jenkins say they have to put yesterday's defeat behind them as Wales now look ahead to another physical encounter against South Africa in the quarter-finals of the Rugby World Cup.
WRU Consultant Head of Physical Performance Paul Stridgeon praises the Physical Performance department for their work and dedication as he addresses the media ahead of Wales' Pool A clash against Australia
Twelve young people have been selected to follow a one year WRU Coach Core apprenticeship programme. Coach Core was set up by the Royal Foundation of the Duke and Duchess of Cambridge and Prince Harry as part of the Olympics legacy in 2012 and the Duke of Cambridge was on hand to meet the apprentices on their first day in the job. The programme has been funded by the Hunter Foundation.
The WRU has launched a campaign to create a long term legacy for Welsh club rugby by highlighting the advantages of volunteering. Rhian Edwards, a volunteer at Seven Sisters, has enjoyed many benefits of her volunteering at a grassroots rugby club including being part of the Rugby World Cup volunteer workforce after being nominated by the WRU - and the WRU is asking for more people to develop their 'Welsh rugby roots'.