Wales coach Warren Gatland and captain Ryan Jones today unveiled the debut kit from the WRU's new official supplier, Under Armour.
The nation's new look for the coming season features 'dragon scale grippy' technology and highlights key national symbols such as the Welsh flag. The brand's first international level rugby kit is engineered with lighter and more breathable fabrics to improve comfort and range of movement to help enhance on-field performance.
Inspired by the history and culture of the land, the American based performance apparel brand created a range of kit rooted in Welsh tradition. 'Welsh red' is the predominant colour for the tight-fitting Home jersey, and the Welsh flag is stitched onto the jersey underneath the Welsh word 'Calon' - meaning heart - on the inside back-neck of the collar. Additional details include 'dragon scale grippy' technology for enhanced ball-handling ability, triple seaming construction for maximum durability, "chamois" textile inserts on shorts for improved handling in wet conditions, and position-specific fit for the players.
The new kit has undergone rigorous wear testing at national team training sessions and Gatland's squad has played a pivotal role in fine-tuning the gear to ensure it meets their needs.
Under Armour President, Europe, Peter Mahrer said: "Unveiling our first international level team kit is truly a historic day for Under Armour. It was important to us to respect the cherished heritage of Welsh rugby in these new designs while also ensuring we sacrificed nothing to deliver the best-performing, most technical state-of-the-art kit."
"The Welsh national team jersey holds a unique place in the mindset of players and fans alike throughout the country and it is particularly pleasing to us that Under Armour have produced a garment which is entirely sympathetic to that fact," said Gatland.
"Under Armour took on a challenge to produce the Welsh kit, but the result has exceeded everyone's expectations both in design and functionality," notes Gatland. "This kit is lighter and more durable than anything we've worn before."
Wales' clash against South Africa, in the Invesco Perpetual Series, will mark the on-field debut of the new Under Armour kit. The tournament pits Wales against South Africa, Canada, New Zealand and Australia on consecutive weekends in November.
The WRU Group head of marketing, Gwyn Dolphin, commented on the wide-ranging partnership with Under Armour, noting that: "The agreement with Under Armour is the first to include all WRU national teams from age grade to women's rugby and will also encompass WRU referees as well as WRU and Millennium Stadium staff."
Dolphin added: "Under Armour has a magnificent reputation and pedigree in producing performance wear for the global market, and we are delighted to be the first rugby nation in the world to benefit from that expertise - at all levels of play."
The new Wales jersey will be available from all major sports clothing outlets commencing tomorrow, 17th October, and is also sold online at www.wru.co.uk.
Principality Stadium will host the UEFA Champions League Final in six weeks' time. WRU chairman Gareth Davies, Football Association of Wales chief executive Jonathan Ford and Ambassador Ian Rush joined young sports fans at the trophy arrival at the venue to celebrate the magnitude of the event on Saturday 3rd June (kick-off 19.45).
British and Irish Lions captain Sam Warburton is looking forward to bringing together players from Ireland, Scotland, England and Wales for the biggest challenge of their careers - a series against world champions, New Zealand.
For the fifth year running, Wales referee Nigel Owens will be in charge of proceedings at Judgement Day V at Principality Stadium. It promises to be 'extra special' for the Wales' favourite ref, as he will be making his 150th appearance in the league.
There will be no shortage of inside knowledge from Bowl Finalists Caerphilly and Amman United when they face each other on Sunday at National Finals Day. Caerphilly hooker Rhys Cleverly knows the Principality Stadium pitch better than most as a matchday groundsman, while Amman United can look to Wales' record try scorer Shane Williams for some helpful advice.
Two hundred and 40 teams competed in the inaugural Urdd WRU 7s held at Pencoed last week with Welsh internationals Steff Andrews and Jasmine Joyce impressed with the talent on display, as was Urdd chief executive, Sioned Hughes.
The countdown is on for Judgement Day V as tickets for the big day at Principality Stadium soar through the 50,000 mark. Players and coaches alike are bursting at the seams to play in the double header with Dragons coach Kingsley Jones claiming there is a 'real buzz' about the event.
WRU TV went behind the scenes when the four regions got together to test their skill set for the BBC's Scrum V Live rugby show, at the WRU National Centre of Excellene in the build up to Judgement Day V. Blues' Matthew Morgan was one of the stars of the show while the Dragons' Cory Hill proved a surprise package...the full set of results will be revealed on tv screens on matchday
Wales assistant coach Richie Pugh is confident his side can cause a few headaches in the Hong Kong Sevens this weekend. In a tough group, Wales kick off their campaign against New Zealand on Friday before playing Japan and Fiji, who are chasing their third consecutive Hong Kong title, on Saturday.
Bedwas had to overcome a stubborn Carmarthen Quins side before winning the Foster's Challenge Cup final in Bridgend with a 23-18 victory. Bedwas captain Nicky Griffiths pays tribute to his side who have claimed the club's first piece of silverware in the modern era.
Team coach Brett Davey is aiming to keep his unbeaten run in cup finals at Principality Stadium intact when his side take on Amman United in the WRU Bowl final, after he guided Caerphilly to a 20-14 win against Cilfynydd in the semi-finals.
Penallta are hoping to go one step further than last season when falling to Bedlinog in the WRU Plate Final. After a titanic struggle against Nant Conwy, they have given themselves a great chance, after a hard fought 18-13 semi-final victory.