And the once-capped All Black says Llanelli was the right move at the right time and is looking forward to playing in-front of the famous Welsh crowds.
"I don't speak French and I'm from a small country town so Paris was just too much for me," said King.
"I was going to go back (to New Zealand), but I enjoyed being away from home and was looking for a new challenge when Llanelli came in for me. It's ideal really - its a small country town and the fans are passionate about their rugby."
And the 24-year-old hopes to get the Llanelli faithful on his side when he turns out for the Welsh region in the new season.
"I played against Wales for New Zealand in Cardiff in 2002 and was struck by the Welsh singing - it was so intimidating," he said.
"To have the fans on my side can only help and I know from experience that the opposition will be intimidated. We have nothing like that in New Zealand, crowds are generally much smaller."
The annual Women's club launch was held at the Wales Centre of Excellence where National Women's Head Coach and Programme Lead Rhys Edwards, Competition Secretary Adrian Howell and Cardiff Met player Ffion Jones express eagerness for the new campaign to get under way.
WRU TV follows Wales' RWC training squad on day one of their camp in North Wales. The squad were greeted to an official welcome in Colwyn Bay and then headed for an afternoon of team building at ZipWorld