The eleventh Heineken Cup final will be played on Saturday 20 May 2006 at the Millennium Stadium (kick-off 3pm) - ten years on from the inaugural final at Cardiff Arms Park between Toulouse and Cardiff in January 1996.
Speaking on the second day of the ERC Clubs Conference in Cardiff involving delegates from the 44 clubs competing in the Heineken Cup (24) and European Challenge Cup (20), the tournament organisers, today (Thursday 1 September) announced that European club rugby's showpiece match will be back on a Saturday after being staged on a Sunday for the last two seasons.
Over 3,000 tickets have already been sold for the 2006 Heineken Cup final with the big kick-off to the eleventh tournament still fifty days away. The record Heineken Cup final attendance of 74,600 was set at the Millennium Stadium for the 2002 clash between Leicester Tigers and Munster and ERC is targeting another bumper crowd for Cardiff '06.
Meanwhile the 2005 final, won by Toulouse for a record third time in front of a Murrayfield crowd of 51,326, netted the Scottish economy £12m. The results of an independent economic impact study conducted into the Edinburgh final last May concluded that the event had been worth around £12 million to the Scottish economy, some £9.5 million of which had been spent in the area of the Scottish capital.
The study, conducted by Sports Marketing Surveys, interviewed some 800 spectators and those surveyed gave a big thumbs-up to the atmosphere, overall enjoyment of the Heineken Cup final and experience of Edinburgh for the final weekend itself. Other conclusions of the study were:
* Most spectators had booked their tickets three months in advance of the final
* Overall 34% of spectators stayed overnight with the majority staying in Edinburgh
* 16% attending the final took time to see Edinburgh's tourist sites
* 24% took time to shop in Edinburgh spending on average £114 per person
"These results prove that the partnership approach we first adopted when we came to Cardiff in 2002, and have enhanced at every final since then, is working well to build the value of the Heineken Cup final for all its stakeholders," said Derek McGrath, ERC Chief Executive.
"The strategy we applied was to market not only our event, but also Edinburgh and Scotland, and we are preparing to roll out our Cardiff '06 campaign in partnership with the WRU, Millennium Stadium, City of Cardiff Council, Wales Tourist Board and the Welsh Assembly Government.
"With a Saturday final, we are confident of turning our 11th showpiece final into a weekend-long event that will be a festival of rugby for all sports fans.
British and Irish Lions captain Sam Warburton is looking forward to bringing together players from Ireland, Scotland, England and Wales for the biggest challenge of their careers - a series against world champions, New Zealand.
For the fifth year running, Wales referee Nigel Owens will be in charge of proceedings at Judgement Day V at Principality Stadium. It promises to be 'extra special' for the Wales' favourite ref, as he will be making his 150th appearance in the league.
There will be no shortage of inside knowledge from Bowl Finalists Caerphilly and Amman United when they face each other on Sunday at National Finals Day. Caerphilly hooker Rhys Cleverly knows the Principality Stadium pitch better than most as a matchday groundsman, while Amman United can look to Wales' record try scorer Shane Williams for some helpful advice.
Two hundred and 40 teams competed in the inaugural Urdd WRU 7s held at Pencoed last week with Welsh internationals Steff Andrews and Jasmine Joyce impressed with the talent on display, as was Urdd chief executive, Sioned Hughes.
The countdown is on for Judgement Day V as tickets for the big day at Principality Stadium soar through the 50,000 mark. Players and coaches alike are bursting at the seams to play in the double header with Dragons coach Kingsley Jones claiming there is a 'real buzz' about the event.
WRU TV went behind the scenes when the four regions got together to test their skill set for the BBC's Scrum V Live rugby show, at the WRU National Centre of Excellene in the build up to Judgement Day V. Blues' Matthew Morgan was one of the stars of the show while the Dragons' Cory Hill proved a surprise package...the full set of results will be revealed on tv screens on matchday
Wales assistant coach Richie Pugh is confident his side can cause a few headaches in the Hong Kong Sevens this weekend. In a tough group, Wales kick off their campaign against New Zealand on Friday before playing Japan and Fiji, who are chasing their third consecutive Hong Kong title, on Saturday.
Bedwas had to overcome a stubborn Carmarthen Quins side before winning the Foster's Challenge Cup final in Bridgend with a 23-18 victory. Bedwas captain Nicky Griffiths pays tribute to his side who have claimed the club's first piece of silverware in the modern era.
Team coach Brett Davey is aiming to keep his unbeaten run in cup finals at Principality Stadium intact when his side take on Amman United in the WRU Bowl final, after he guided Caerphilly to a 20-14 win against Cilfynydd in the semi-finals.
Penallta are hoping to go one step further than last season when falling to Bedlinog in the WRU Plate Final. After a titanic struggle against Nant Conwy, they have given themselves a great chance, after a hard fought 18-13 semi-final victory.
The unique jeopardy of Judgement Day V has been described by stars from Cardiff Blues, Ospreys, Scarlets and Newport Gwent Dragons who will face each other in the annual double-header at Principality Stadium on 15th April.
School club hub officers in schools throughout Wales are enriching lives by helping pupils to engage more with their education, their community and improve their own outlook on life and future prospects by improving confidence and developing skills such as leadership.